Privacy Policy for Strategic Email Marketing

Effective Date: 27/12/2023

1. Introduction

Welcome to Strategic Email Marketing, a trading name of Strategic Content Marketing Ltd (“Strategic Email Marketing,” “us,” “we,” or “our”). We operate https://www.strategic-email.com/ (referred to as the “Service”).

Our Privacy Policy governs your visit to our website and outlines the types of personal data we may collect about you as you interact with us, how we collect, safeguard, and may disclose information resulting from your use of our Service.

By using the Service, you agree to the collection and use of information in accordance with this policy. Terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, unless otherwise defined in this Privacy Policy.

2. Definitions

  • SERVICE: The https://www.strategic-email.com/ website operated by Strategic Email Marketing as a trading name of Strategic Content Marketing Ltd.
  • PERSONAL DATA: Data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
  • USAGE DATA: Data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

3. Information Collection and Use

We collect several types of information for various purposes to provide and improve our Service to you. This includes, but is not limited to:

  • Names
  • Email addresses
  • IP addresses for country determination
  • Behavior tracking and analytics data

We utilize third-party services such as Meta, Google Analytics, Zoom, Calendly, Go HighLevel, Active Campaign, GoCardless, Monday.com, and GSuite to facilitate our Service, understand your use of our Service, and enhance user experience.

4. Use of Data

Your personal data is used to ensure the services we deliver are suitable and appropriate. Any data collected is only used to inform, administer, and deliver those services as well as under the lawful basis of legitimate interest. This includes:

  • Responding to inquiries and providing customer support.
  • Marketing and promotional efforts relevant to your interests.
  • Enhancing and personalizing user experience and service offerings.

5. Tracking Cookies Data

We use cookies and similar tracking technologies to monitor your activity on our Service and hold certain information. You have the right to accept or decline cookies. Declining cookies may affect the functionality and your user experience on our website.

6. Service Providers and Third-Party Processors

We employ third-party companies and individuals (“Service Providers”) to facilitate our Service, perform Service-related services, or assist us in analyzing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

All third-party processors, including freelancers and virtual assistants, are contractually bound to protect and manage your data in accordance with GDPR and our strict standards.

7. Data Retention

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will maintain and use your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

8. Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. We strive to use commercially acceptable means to protect your Personal Data.

9. Your Data Protection Rights Under GDPR

You have certain data protection rights, including the right to access, update or delete the information we hold about you, the right to data portability, and the right to withdraw consent at any time. Strategic Email Marketing complies with GDPR requirements regarding the transfer of personal data outside of the UK, ensuring appropriate safeguards and legal mechanisms, such as Standard Contractual Clauses, are in place for any international transfers. For a detailed list of your rights under GDPR, please refer to Section 10 of the original policy.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “effective date” at the top.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us via email at [email protected].